Across five campaigns and multiple brands under the BCLC umbrella, the goal has remained the same: to show the human side of play.

I’ve been brought on again and again to capture the in-between moments—the spark in a conversation, the joy of shared experience, the feeling of being part of something.

Shot in a documentary style, the imagery reflects connection, warmth, and community—supporting BCLC’s mission to make play feel more social, inclusive, and real.